Good from the get go

At Simply Under, we’re redefining men’s underwear by blending comfort, sustainability, and simplicity. Our mission is to create timeless essentials that prioritize men’s health and the planet.

A great pair of underwear doesn’t just feel good; it works with your body, moving seamlessly with you throughout the day. Simply Under creates underwear that supports men in every aspect of life—from work to relationships to family. We believe that to care for others, we must first take care of ourselves and feel confident in who we are.

A man enjoying quality time with his dog on the deck, wearing breathable and comfortable trunks designed for all-day ease.
Man walking on a forest track in EcoVero briefs confidently

Designed with ultimate comfort in mind, our underwear reflects our belief that simplicity is the ultimate sophistication. Featuring clean lines and minimalistic aesthetics, our designs are tailored for both functionality and style.

We stand for high-quality essentials that deliver maximum comfort without compromising on durability. Each piece is thoughtfully created to fit perfectly into your body and lifestyle while avoiding the wastefulness of fast fashion.

Man cooking in the kitchen, confidently wearing rose-printed organic cotton trunks

Yearn for a creative outlet

At Simply Under, sustainability is woven into every stitch. We source incredible leftover fabrics from garment factories across Southeast Asia—materials too small for large-scale production or with slight color variances that don’t affect quality. By reimagining these fabrics, we transform what could have been waste into premium-quality men’s underwear.

Among our standout finds is organic cotton with stunning rose prints—a highlight of our PoP! range, complemented by a selection of other unique colors. Each fabric discovery inspires us to push creative boundaries, one meter at a time.

We keep hunting for inspiration, one meter at a time.

Simply Under-Wear

For every men

  • We believe in keeping things straightforward. Our underwear is designed to do exactly what it should—offer exceptional comfort, a perfect fit, and long-lasting durability. These are everyday essentials that work as hard as you do. No unnecessary frills, just pure, reliable comfort.

  • Our dedication to slow fashion is evident in every stitch. Using premium materials, we ensure our underwear stands the test of time.

    Our organic cotton single jersey fabric is 170gsm, heavier than typical options, while our LENZING™ ECOVERO™ range at 200gsm offers a buttery-soft texture with superior support. Reinforced seams give each piece the durability needed to accompany you through life’s demands.

  • High-end undergarments shouldn’t come with an eye-watering price tag. At Simply Under, we’ve eliminated unnecessary markups to bring you thoughtfully designed, high-quality underwear. These essentials are crafted to uplift you whenever you need a confidence boost.

  • Our commitment to the planet drives everything we do. From organic cotton to LENZING™ ECOVERO™ fibers, we prioritize sustainable materials that are gentle on both the Earth and your body.

    We collaborate with exceptional factories that align with our values and help us bring Simply Under to life. By utilizing factory leftovers, we minimize waste while gaining access to exclusive specialty fabrics for future collections.

    Regular visits to our manufacturing partners allow us to build trust and transparency. Our partners adhere to stringent social and environmental standards, as reflected in certifications like:

    • BSCI

    • HIGG Index vFSLM and vFEM

    • Zero Discharge of Harmful Chemicals (ZDHC)

    click MORE about our promise on sustainability.

Our Materials

Lenzing™ Ecovero™ Viscose

Lenzing™ EcoVero™

Crafted from sustainably managed forests, this silky-smooth fabric offers unparalleled comfort while protecting the planet.

LENZING™ and ECOVERO™ are trademarks of LENZING AG

Organic cotton plant

Organic Cotton

Our organic cotton is ethically sourced from trusted manufacturers in China, Vietnam, and India. It reflects our unwavering commitment to responsible sourcing and exceptional quality.